
From Kimono, through #KimOhNo, to Skims: A branding nightmare for Kim Kardashian
#KimOhNo became a symbol of the backlash to Kim Kardashian’s attempt to register a trademark for her new line of shape wear, Kimono.
Adding a logo to an existing or pending trademark application is not possible; the mark cannot be changed after filing. If you want to protect a version of the mark that includes a logo, a new separate application must be filed.
This new application carries its own set of government fees and goes through the full registration process independently. It does not affect the existing application or registration.
Does the choice of font impact the registration of a word mark?
What colour version of the logo should I choose when registering a trademark?
If my logo includes text, is the text also protected by the trademark?
Is there a way to update our trademark registration if we decide to alter our logo?
Should I trademark my logo, name and slogan at the same time?
I have a brand logo and name, do I need two trademark applications to protect my brand?
What requirements must a mark meet to be eligible for registration?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.