Cost of trademark registration

Trademark registration can get costly. But you can also obtain rights for a pretty reasonable amount. It all depends on two things: how many classes of goods and services you need and which countries you're targeting.

Below, we've answered some of the most commonly asked questions regarding the cost of trademark registration in different jurisdictions.

Frequently asked questions

Trademarks filed in bad faith: the case of Tesco vs Lidl

Bad Faith trademark filings worldwide have increased significantly over the past years. And while the problem persists, the trademark lawyers still struggle to define consistent minimum acceptable standards for dealing with bad faith trademark applications. Resolution of the ongoing dispute between Lidl and Tesco could have significant implications for future rulings concerning bad faith trademark registrations.

Diamonds are forever, but not for Tiffany

The initial verdict of the court in favour of $21 million infringement damages to be paid by Costco to Tiffany’s has been overturned, with significant implications for brand protection efforts pursued by jewellery makers and retailers.

Words to avoid when choosing a trademark

Your trademark is the face your brand. Trademark registration helps your customers to identify the goods and services you offer and differentiate them from the ones offered by your competitors. It is then essential to make sure that your trademark is distinct and recognisable enough to represent your brand.