Trademark Dictionary
Trademark transliteration refers to the process of representing a trademark in a different script or alphabet while preserving its pronunciation and meaning. This is often done when a company or individual wants to register their trademark in a foreign country where the official language uses a different script or alphabet than their own.
Transliteration is also commonly used for trademarks that contain non-English words or phrases, as it allows the trademark to be registered in multiple countries and languages while maintaining its original meaning and pronunciation.
There is a myriad of reasons why trademark registration is of a crucial importance for the providers of nutritional supplements. This article presents a concise summary of 12 key reasons why every company in the nutritional supplements sector should think about registering for a trademark.
Support services provided by YouTube now extend to automatic protection of a registered trademark for all videos and channels.
By definition, a trademark needs to display sufficient distinctiveness to identify the origin and ownership of the products and services. That means generic and descriptive words should be avoided at all costs. The landmark case in United States PTO v. Booking.com B.V, however, proves that a generic term combined with “.com” or another top-level domain can be registered as a trademark if there is sufficient evidence of consumer recognition.
