Trademark Dictionary
Fair use in trademark law refers to the limited use of a trademark by a third party without obtaining permission from the trademark owner. The concept of fair use is intended to balance the exclusive rights of trademark owners with the public interest in free speech, competition, and innovation.
Examples of fair use in trademark law may include using a trademark in a news article, parody, or commentary on the trademark itself. However, the use of a trademark in a way that suggests endorsement, affiliation, or sponsorship with the trademark owner may not be considered fair use.
There is a myriad of reasons why trademark registration is of a crucial importance for real estate companies. This article presents a concise summary of 12 key reasons why every real estate agency should think about registering for a trademark.
Have you ever had a day at work that just didn’t seem to end? Mooday Memos can help brighten your mood with the colourful and sassy stationery sold under this brand! Together with Nita Ukkonen, the founder of Mooday Memos, we explore the origins of this remarkable idea as well as the importance of brand protection.
Increasing environmental concerns lead to shifting consumer behavior, and many brands address these concerns by registering ‘green’ trademarks. The results of the study conducted by EUIPO in 2021 found a 900% increase in green trademarks being filed, demonstrating that “growing interest in sustainability is indeed reflected in the EUTMs filed at the EUIPO [1]. Read about the current green trademark trend in the EU in this article.
