If someone tries to copy my brand, who will deal with it once I register a trademark?

Increasing environmental concerns lead to shifting consumer behavior, and many brands address these concerns by registering ‘green’ trademarks. The results of the study conducted by EUIPO in 2021 found a 900% increase in green trademarks being filed, demonstrating that “growing interest in sustainability is indeed reflected in the EUTMs filed at the EUIPO [1]. Read about the current green trademark trend in the EU in this article.

It has been some time since Meta (former Facebook) has announced its change of the business name [1] and also much wider transition of its activities into metaverse. Since then, much has been written about that but let us allow some additional thoughts on “Why Meta?” and what does it mean from the trademark perspective.

“Our goal at Cyber Expedite™ is to modernise the cyber security service procurement industry, to help organisations answer one simple question: I know I need a security service; I just don’t know what to ask for and who provides that service. We put so much effort into trading names and reviewing web domain registrations etc, why would you not want to protect that?” Cyber Expedite, founded by Niall McEvoy, seeks to add value to every organisation by simplifying the scoping and delivery of cyber security solutions and services.